The Catalyst Team

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Janet Dupree Steve Burlison Tritia Mclaughlin Rob Barge Janet Dupree Elza Hayen Andy Sowards
 
Janet Dupree

Janet Dupree

Sales Director

Janet DuPree is a respected business executive with a distinguished career in media sales and management. She has extensive expertise in client needs analysis utilizing a consultative approach to develop advertising and marketing strategies for clients.

Janet is well known for her energy, enthusiasm and dedication to client services. Her success as a sales and marketing professional has given her a wide range of valuable experience. Her vast skills include marketing, advertising plan development, campaign creation and execution, media planning and public relations. Janet’s has a solid scope of leadership abilities that creates an environment of innovative work that is timely and translates to positive results. Her hand-on management style enables her clients to consistently produce strategically focused business plans to increase marketshare, generate incremental revenue and provide brand awareness within a marketplace.

Prior to joining the Catalyst team, Janet held a variety of sales leadership roles while working at several media companies across the United States to include: The Dallas Morning News (Dallas, TX), Star-Telegram (Fort Worth, TX), The State (Columbia, SC), The Tribune (San Luis Obispo, CA) and Lexington Herald-Leader (Lexington, KY). She is a graduate of American InterContinental University where she earned a Bachelor of Business Administration – Marketing degree.

Janet resides in Dallas, TX overseeing operations at Catalyst’s Dallas Branch Office.

Phone:  214-953-9391
Email: janet@think-catalyst.com

Catalyst Advertising

Catalyst has become a common word representing change. We hear it frequently on the nightly news or in a speech by a corporate leader. The word itself seems to inspire and represent a positive direction for the endeavors it symbolizes.

To define Catalyst in a dictionary you will find it represents a substance that increases the rate of a chemical reaction without itself undergoing any permanent chemical change. In today’s business atmosphere we believe that successful enterprises remain true at their core but adjust quickly to consumers needs. And that’s the foundation of our philosophy at Catalyst Advertising – to help our clients change to market opportunities while continuing to maintain the nucleus of who they are.

The members of the Catalyst Team have long histories in corporate and agency environments. We clearly have a significant amount of experience in traditional marketing and we thrive in this new media World brought on by the rapid advancement of technology.

Convergence of ideas, experience and new media is synonymous with our developing strategies for our clients.